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Uncharted Posts
  • PlayStation Network matches Xbox LIVE user base- Sweet.  Never underestimate the lure of free service and content (mostly). (0) #
  • PlayStation.Blog redesign now live- Does exactly what it says on the tin.  A good deal of tweaking has been done to make the blog more useful than ever.  A most welcome update. (0) #
  • New “Department” at the PlayStation Store: The Capcom Storefront- I’m loving what the team is doing for the PlayStation Store.  I admit that I’ve forgotten whether this is applying to all versions of the Store, or just the US version.  My brain’s scrambled these days!  I’m particularly impressed with all the dev replies in the comments section of the post.  Communicating with customers like this has to be the way forward.  Top job! (0) #
  • GI.biz interview: Ray Maguire- Chock-full of info, like why LittleBigPlanet, EyeToy, SingStar etc can only come from first-party developers, and that they must work harder on PS3-PSP marketing.  Much more is covered in the article.  Make sure you read it!  The issue of risk and funding is debatable though.  First-party developers are going to take more risks with the platform they support.  I’m glad to hear the admission over marketing: I’ll be looking out for those adverts! (0) #

“Because every soldier keeps a diary, right?  Right?!”

Continuing with my mixed fortune on the green servers, I fancied another game of ‘zones’.  Out of all the game types, ‘zones’ has to be my favourite.  I don’t know whether it’s my play style, or whether I just seem to have so much fun in it.  I like to play a ‘zones’ match as often as I can, because it just seems to hit the spot and satisfies my gaming needs.  The objective is just so simple: capture as many zones as you can, and the team with the most zones wins.  It’s kind of like a gigantic tug of war and there seems to be many different strategies involved.  Intriguing…

Mixing it up
Alas, one day all the ‘zones’ servers were full, so I had to make do with another game mode.  The next mode I played for quite some time was ‘Collection’, in which you’ve got to collect as many radioactive cores at one, without getting killed, then returning the cores back to base to score.  Something like that.  I participated in a varied number of different games: some chock-full of players, and some mostly empty.  I used the empty games to familiarise myself fully with how the game type worked both in theory and in practice!  On the quieter games I collected the cores myself, whereas on the busier games I mainly took the role of transport, and provided covering fire in my big, badass tank :)  Overall, ‘Collection’ is fun, but not as fun as ‘Zones’.

The old classic, ‘Capture the Flag’ offers up some quality action as well.  Plenty of dogfights, and tank battles.  Some quite amusing deaths as well, with players often not making the return journey back to base with the flag.  I’ll skip over ‘deathmatch’ and ‘team deathmatch’ as I can honestly say I don’t spend much time on those game modes.

In the zone, baby
It was another day or two before the ‘Zones’ servers weren’t full any more.  Bad timing, or just bad luck?  Anyhow, I was back where I belonged.  I remember this one game quite vividly: I was on the Eucadia map, and my usual mix of flying the Warhawk, manning the turrets, and driving my faithful tank simply wasn’t working.  I was being hosed wherever I went.  Then came one of those moments of inspiration which was a cross between having a vivid flashback, and seeing your old mentor, Obi Wan Kenobi, telling to to use the force.  In my case I had been playing a friend on the Eucadia map a few days ago one-on-one.  He trounced me by using proximity mines.

Enough day-dreaming.  I headed to an area I knew where I could stock up on some supplies of proximity mines.  I then headed to a particularly well-defended outpost which I hoped I could capture for my team.  After being killed several times by walking in the front door, I used a back road and dropped behind their buildings from the top of a hill.  I then went and waged guerilla warfare.  I placed proximity mines at each door in their building complex.  I can’t tell you how satisfying it was after leaving that area to see many names being ‘killed by LosHavros’, flashing up on the screen.  Unfortunately, we didn’t win the battle, but in my mind I had won my own little skirmish.

Till next time, when there will be more tales from the Ruined Capitol and The Badlands.

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  • Sony promises better moderation system for LBP- Good stuff, this is how it should be.  Deleting users’ created levels without any constructive feedback or explanation is just not on.  Hopefully there will be no more community problems like this again with LittleBigPlanet, as it is detracting from what is otherwise, a superb experience. (0) #

You may or may not have noticed, but one of my latest posts, Hands-on with LittleBigPlanet was quite an epic length.  More so than a lot of my articles.  If you view the article on the homepage, you won’t see all of it as I have had to use the dreaded ‘more’ tag.

I’ve resisted using the ‘more’ tag up till now as it can annoy a lot of people: feeds are incomplete, and it’s an extra click to read the rest.  However due to the length of this article, I thought it would be unfair to readers who want to see what else is on the site (particularly on the home page).  In short, it takes up way too much real estate on the homepage.

So, if I do write an article of a similar length in the future, expect it to have the ‘more’ tag.  This is a friendly heads-up from your friend and trusted writer, Los Havros :)

As always, feel free to comment if there’s something about this you want to discuss.

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  • The flip side of the coin- I’m refering to the bottom half of this article.  Sure, LittleBigPlanet isn’t perfect, as many other games out there aren’t.  It’s still tremendous fun though.  Some of these things can be fixed, but other issues are down to reasonable community moderating. (0) #

LittleBigPlanet is here, and gamers everywhere are giddy with excitement- and that’s just the adults!  Children are going to love this game, as in fact, will anyone really.  From what I’ve experienced, I can totally see how this can be a cult classic for the cool, hardcore gamers, but still be fun for all the family.

You’ll be glad to know that my woes with Amazon did not last long.  The package was waiting for me when I arrived home.  As I hadn’t been on my PS3 for quite some time, the usual formalities were required: download firmware update, install update, restart PS3.  Time for some LittleBigPlanet goodness then?  Apparently not: two updates needed to be downloaded and installed before I could so much as look at the loading screen.

Continue Reading »

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There have been a couple of articles that have piqued my interest recently; one from Rockers Delight (excellent blog, go read now if you haven’t already done so) and another from PS3 Fanboy.  Rather than address each point separately, I’d like to make this one big article on my thoughts about brands in the games industry.

First, Let’s start with what I’d like to call ‘the PLAYSTATION debacle’.  Now, up until the launch of the PLAYSTATION 3, Sony’s consoles were always endowed with the simple, effective and iconic branding ‘PlayStation’.

Before I knew it, I was bombarded with products and services such as the PLAYSTATION Eye, the PLAYSTATION Network, and the PLAYSTATION Store.  I got the feeling that this once simple and effective branding had started shouting at me. Why tinker with something like that?

Even PS3 Fanboy’s article is titled ‘No need to shout: PLAYSTATION = PlayStation’.  On their poll that they’ve got going, most people prefer the original, lower-case version (at the time of writing).  They say that in the latest firmware update (2.50) names have been changed to ‘PlayStation Store’ and ‘PlayStation Network’.  You’ve also got box art coming in that is saying ‘Only on PlayStation‘.  What the heck is going on?  This is creating brand confusion.

Before, ‘PlayStation’ was understated, but a sign of quality- a brand you could trust.  ‘PLAYSTATION’ makes the brand loud and clumsy.  People know that the PlayStation brand is good, why shout at them?!  I’m going to label this debacle as pointless and potentially damaging.  Tsk tsk Sony.

Now, moving on to the ‘New Xbox Experience’.  Microsoft are changing their brand in a different way- by seemingly leaving their loyal, hardcore gamers to one side, and seeking out new, more casual gamers ala the Wii.

Initially to me this seemed more of a ‘Mii too’ move by Microsoft which could potentially alienate existing 360 gamers and dilute their brand.  However I do believe now that if Microsoft does this right it could make their whole service become more cohesive (if that’s possible!  It’s pretty much amazing already, let’s admit) and expand their reach into new territories.  Done wrong however, and it could end up like Xbox does Teletubbies.  (I’ll save how I feel about Nintendo and it’s Wii for another article).  This is quite a bold and risky move from Microsoft.  Such crazy horses.  And you know what?  It might even pay off.

So what can we conclude from this brief look at gaming brands?  Risks have to be made to further brand reach and recognition, but getting it wrong can give the wrong impression to customers, and potentially alienate them if they feel their console of choice no longer cares about their needs.  It’s a case of branding done right, and branding done wrong.  I’d love some discussion on this matter.

(N.b.: I feel marketing is a different issue here.  I’ll try and deal with it in due course)

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  • Don’t bite the hand that feeds (aka Konami financial results show incredible reliance on PlayStation)- Some choice quotes: “So long as PlayStation can offer these kinds of numbers, Konami may continue being one of Sony’s greatest partners”, “Xbox 360 is home to most of Konami’s multiplatform efforts, and that’s yielded quite an insignificant return”.  Full article is worth a read. (0) #

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